پژوهش در مدیریت ورزشی و رفتار حرکتی

آینده‌نگاری ورزش تربیتی ایران با رویکرد کارت امتیازی متوازن در افق 1415

نویسندگان

مرضیه آزادگان 1
قاسم رحیمی سرشبادرانی 2
رسول نظری 3

1 دانشجوی دکتری مدیریت ورزشی، دانشکده علوم ورزشی، واحد اصفهان (خوراسگان)، دانشگاه آزاد اسلامی، اصفهان، ایران.

2 استادیار مدیریت ورزشی، دانشکده علوم ورزشی، واحد اصفهان (خوراسگان)، دانشگاه آزاد اسلامی، اصفهان، ایران.

3 دانشیار مدیریت ورزشی، دانشکده علوم ورزشی، واحد اصفهان (خوراسگان)، دانشگاه آزاد اسلامی، اصفهان، ایزان.

https://doi.org/10.52547/JRSM.3249
چکیده
مقدمه: هدف این آینده‌­نگاری ورزش تربیتی ایران با رویکرد کارت امتیازی متوازن در افق 1415 بود. پژوهش حاضر از نوع آمیخته (کیفی- کمی) و طرح آن از نوع اکتشافی متوالی بود.

روش‌شناسی: مشارکت­‌کنندگان این پژوهش را صاحب­نظران ورزش تربیتی تشکیل می­‌دادند. روش نمونه­‌گیری انتخاب مشارکت‌­کنندگان گلوله‌­برفی بود و بر مبنای اشباع نظری 12 نفر انتخاب شد. برای گردآوری داده‌­ها از ابزارهای مصاحبه و پرسشنامه استفاده شد و برای ممیزی آن از معیارهای لینکلن و گابا (1985) که شامل اعتبار، انتقال، قابلیت اعتماد و تأییدپذیری استفاده شد. جهت تجزیه و تحلیل داده‌­ها در بخش تحلیل مصاحبه از روش کدگذاری، برای غربال­گری شاخص­ها از روش دلفی فازی و در بخش آینده‌­پژوهی از روش تحلیل ساختاری و سناریونویسی استفاده شد.

یافته‌ها: با تحلیل مصاحبه­‌ها 150 عامل مؤثر بر آینده ورزش تربیتی ایران مبتنی بر کارت امتیازی متوازن شناسایی شد و با تجمیع کدهای اولیه در مرحله‌­کدگذاری ثانویه این عوامل به 105 مورد کاهش پیدا کرد. سپس در مرحله کدگذاری محوری با تجمیع مفاهیم نهایی اقتباس شده از متن مصاحبه 18 مقوله فرعی مبتنی بر 6 منظر کارت امتیازی متوازن تشکیل شد و نتایج تحلیل دلفی نشان داد عامل‌­های احصاء شده به ­درستی پدیده مورد نظر را تبیین می­‌کنند. سرانجام براساس یافته‌­ها 4 پیشران کلیدی مدیریت کارآمد، افزایش رضایت­‌مندی مخاطبان، توسعه سرمایه‌های اطلاعاتی، و اجتماع‌­سازی ورزش تربیتی به ­دست آمد که پایه و اساس دو سناریوی اصلی تحول‌­خواهی و اراده‌­گرایی بی‌­ثمر بود.

بحث و نتیجه‌گیری: در نتیجه پیشنهاد می­‌گردد به ­منظور توسعه ورزش تربیتی ایران، هم‌­افزایی و حکمرانی مدیریت کارآمد، افزایش رضایت‌­مندی مخاطبان، توسعه سرمایه‌­های اطلاعاتی، و اجتماع‌­سازی ورزش تربیتی صورت‌ پذیرید.

کلیدواژه‌ها

آینده‌نگاری
سناریونگاری
ورزش تربیتی
کارت امتیازی متوازن
تحول‌خواهی
اراده‌گرایی بی‌ثمر

عنوان مقاله English

Foresight Of Iran’s Educational Sports With A Balanced Scorecard Approach By The Horizon of 2035

نویسندگان English

Marziyeh Azadegan 1
Ghasem Rahimi sarshabadarani 2
Rasoul Nazari 3
1 PhD Candidate in Sport Management, Faculty of Sport Sciences, Isfahan (Khorasgan) Branch, Islamic Azad University, Isfahan, Iran.
2 Assistant Professor of Sport Management, Faculty of Sport Sciences, Isfahan (Khorasgan) Branch, Islamic Azad University, Isfahan, Iran.
3 Associate Professor of Sport Management, Faculty of Sport Sciences, Isfahan (Khorasgan) Branch, Islamic Azad University, Isfahan, Iran.
چکیده English

Aim: The purpose of this foresight of Iran's educational sports with a balanced scorecard approach was in the horizon of 2035. The current research was of mixed type (qualitative-quantitative) and its design was of sequential exploratory type.

Methods: The participants of this research were educational sports experts. The sampling method was snowball and based on theoretical saturation, 12 people were selected. Interviews and questionnaires were used to collect data and Lincoln & Guba (1985) criteria were used for its audit, which included validity, transferability, reliability and verifiability. In order to analyze the data in the interview analysis section, the coding method was used, the fuzzy Delphi method was used to screen the indicators and the structural analysis and scenario writing method was used in the future research section.

Result: By analyzing the interviews, 150 effective factors on the future of Iran's educational sports were identified based on the balanced scorecard, and by combining the primary codes in the secondary coding stage, these factors were reduced to 105. Then, in the axial coding stage, 18 subcategories based on 6 aspects of the balanced scorecard were formed by aggregating the final concepts adapted from the interview text, and the results of the Delphi analysis showed that the calculated factors correctly explain the desired phenomenon. Finally, based on the findings, 4 key drivers of efficient management, increase in audience satisfaction, development of information capital, and socialization of educational sports were obtained, which are the basis of the two main scenarios of transformation and fruitless willfulness.

Conclusion: As a result, it is suggested that in order to develop educational sports in Iran, synergy and efficient management, increase audience satisfaction, development of information resources, and socialization of educational sports should be implemented.

کلیدواژه‌ها English

Foresight
Scenario Planning
Educational sports
Balanced Scorecard
Reformation
Fruitless Willfulness
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پژوهش در مدیریت ورزشی و رفتار حرکتی
دوره 15، شماره 29 - شماره پیاپی 45
اردیبهشت 1404
صفحه 148-178